This CRF research paper considers the state of the coaching market, key trends, the conditions required to make coaching effective and the current state of evaluation. The report also features a number of case studies.
The topics covered in this executive summary include:

• Defining coaching in an organisational context
• The current state of the coaching market in terms of growth, spending and supply
• The principal reasons that companies use coaching – what outcomes can be expected?
• Common criticisms of coaching and how valid they may be
• Outsourced vs in-house coaching capability
• Scientific evidence of the effectiveness of coaching
• Finding a good coach
• Maximising the benefit your organisation can gain from coaching
• Evaluating the effectiveness and business impact of coaching
• Technology, neuroscience and coaching

Here, you can download and view the report’s executive summary. The full report is accessible for CRF members only. If you are not a member and are interested in discussing membership, please contact Richard Hargreaves on richard@crforum.co.uk.

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