Future of Work and People Strategy
HRBP Community Summary Notes: The Shifting Business Partner Role
On 20 October 2026, CRF hosted an online session for its HR Business Partner (HRBP) Community to explore how the business partnering role is evolving and where HRBPs can make a greater strategic contribution. Emma Lucas, CRF Associate and HRBP Community Lead, and Nick Holley, CRF Client Learning Director, discussed the challenges and opportunities facing HRBPs, with questions and contributions from members. These notes summarise the main themes and practical implications of the discussion.
The Fundamentals of Effective Business Partnering Have Not Changed
Whilst organisations face considerable uncertainty, the underlying purpose of HR business partnering remains the same: to help the organisation perform. Nick argued that AI is likely to have a substantial impact on how work is done and decisions are made, but it does not change the fundamental questions HRBPs should be asking:
• What is the organisation trying to achieve and how does it create value?
• What organisational capabilities are needed to deliver its strategy?
• What is preventing the organisation from performing effectively?
The starting point should be the business problem, rather than a preferred HR initiative, management trend or new technology. Diagnosis, critical thinking and judgement will become more important as AI makes it easier to generate potential solutions without necessarily identifying the right problem.
Being Part of the Business, Not a Partner to It
The discussion challenged the language of business partnering itself. Rather than seeing HR as separate from the business, HRBPs should regard themselves as business leaders with particular expertise in people and organisations. Job titles matter less than the mindset, relationships and contribution they bring.
Developing this perspective requires spending time where the work happens. Nick described advising an HRBP in an investment bank to observe the trading desks, not to promote HR services but to understand how the business made money. This revealed which HR activities were relevant to commercial priorities and which were not. Emma also encouraged members to go to the “gemba” – the place where work is actually done – to understand employees’ lived experience and bring that perspective into strategic conversations.
HRBPs should not wait to be invited into important discussions. They need to understand the agenda, prepare a contribution and demonstrate the value of their perspective. The ambition is to become someone leaders want involved in significant business decisions, rather than someone consulted only when an HR issue arises.
Building Credibility, Trust and Constructive Challenge
A recurring challenge is that some business leaders are primarily focused on short-term operational demands. Emma and Nick emphasised the need to start in those leaders’ world, understand their pressures and contribute to issues that matter to them. Delivering value builds trust and respect, creating the conditions for more strategic conversations.
However, effective partnering is not about agreeing with every request. HRBPs need to ask questions that challenge assumptions, reveal organisational problems and help leaders think differently. Nick shared an example of an HR director who challenged the behaviour of a senior team by asking how their direct reports would view the meeting. This prompted the team to reconsider its behaviour rather than continue with its planned agenda.
The HRBP’s responsibility is ultimately to the long-term performance of the enterprise, not simply to meet the immediate demands of individual line managers. Curiosity, coaching, confidence and the ability to challenge constructively are therefore central to the role.
Making Time for Strategic Work
Members highlighted the difficulty of being accessible to leaders whilst avoiding a calendar dominated by operational activity. The answer is not simply to work harder, but to make deliberate choices about where HR can have the greatest impact and to be prepared to say no to lower-value work.
Nick described how an HR leader at Mercedes-Benz focused her time on sales and marketing when the organisation was seeking to reposition its brand, rather than treating every business area as an equal priority. Securing leadership support for these choices was important, even though they did not satisfy everyone.
Two practical tests were suggested. First, consider whether the CEO would regard the meetings in an HRBP’s diary as a good use of their time. Second, compare the executive team’s agenda with the HR leadership team’s agenda. A lack of alignment may indicate that HR is prioritising its own processes rather than the organisation’s most consequential challenges.
Working as One HR Function
The traditional three-legged HR operating model can reinforce boundaries between HRBPs, centres of expertise and shared services. The discussion suggested reframing the model around a common business purpose rather than concentrating on handovers, ownership and the spaces between teams.
HR leadership teams need shared goals linked to organisational outcomes. Specialists and generalists should work together to diagnose and address business challenges, with strong relationships developed before an issue needs to be escalated. HRBPs also need to balance the needs of their local business or site with their responsibility to the wider enterprise. Building local understanding and credibility can provide a stronger basis for introducing a group-wide perspective.
AI: Transforming Work Rather Than Implementing Technology
Nick outlined three levels at which AI could contribute to HR and the organisation:
• Individual level: AI as a thought partner to support day-to-day work.
• HR function level: AI to improve HR processes and service delivery.
• Organisational level: AI to rethink work, workflows, decisions and how value is delivered to customers.
The greatest opportunity was seen at the organisational level. Rather than positioning HRBPs solely as AI transformation agents or applying AI indiscriminately, the recommendation was to select a significant business problem, involve the people doing the work, business leaders, customers where appropriate and IT colleagues, then examine workflows, bottlenecks and decisions before designing a solution.
Members warned against simply inserting AI into existing processes without questioning how work should be redesigned. AI also reinforces the value of human judgement, critical thinking, compassion, trust and change leadership. HR has a role in shaping technology adoption as a human and organisational challenge, rather than leaving it exclusively to IT.
From Headcount to Capabilities and Work Design
Members questioned how organisations can develop more flexible, skills-based workforce strategies whilst continuing to budget and measure performance primarily through positions and headcount. One member described work to connect job architecture with skills and explore more dynamic deployment of work.
Emma highlighted the implications for operating models, reporting lines and management practices. Rather than moving immediately to structure or headcount, HRBPs can help leaders consider the work that needs to be done, the capabilities required and how humans and technology might work together.
No definitive answer emerged on reconciling capability-based planning with traditional financial controls. Nick emphasised the importance of working closely with finance and developing the commercial language needed to challenge decisions. An example from a manufacturing organisation illustrated how an HRBP used an understanding of cash-flow priorities to question requests for additional headcount rather than automatically implementing them.
Member Insights
• Business curiosity builds influence. One member described spending time with colleagues in their own working environment and discussing growth, sales and risk rather than limiting conversations to HR. Asking how work is done helped build trust and opened the door to more challenging conversations.
• The human contribution matters. A member identified judgement, challenge, trust and change leadership as capabilities through which HRBPs can continue to add value as AI changes work.
• Start small with AI, but think beyond automation. Members favoured selecting one meaningful problem and demonstrating impact rather than adopting multiple disconnected tools. The opportunity is to release capacity for work that creates greater value.
Practical Considerations for HRBPs
• Review where you spend your time. Identify which activities directly support the organisation’s priorities and which could be stopped, delegated or redesigned.
• Get closer to the work. Spend time with customers, operational teams and business leaders to understand how value is created and what gets in the way.
• Build credibility through commercial understanding. Learn the business’s language, financial measures and priorities, and use these to inform constructive challenge.
• Strengthen relationships across HR and finance. Work towards shared business outcomes rather than defending functional boundaries.
• Approach AI and workforce design through diagnosis. Begin with an important business problem, examine work and capabilities, then decide what role technology should play.
Further Resources
CRF. 2026. CRF AI in HR Series
CRF. 2026. Productivity Without Losing Judgement – Webinar Notes and Recording
CRF. 2026. On Demand Module: Understanding Where Value is Created
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