Harnessing AI & HR
Technology to Enable
Business Success
– Riyadh
In-Person | Monday 24 February 2025
Riyadh, Saudi Arabia
8.45 – 12.30 AST
Event
AI and other emerging technologies hold transformative potential for HR functions and organisational performance. Whilst new technologies offer significant improvements across decision-making, operations and the entire employee lifecycle, achieving these gains in practice is often more challenging than anticipated.
Our research will explore the HR technology and AI landscape in the Gulf region and consider how we might harness the available technology to enable business success.
Learning Objectives
- Understand future trends in the HR technology and AI market, with a particular focus on the potential impact of GenAI,
- Discuss practical strategies for maximising the business impact of technology and AI implementation, overcoming the common issues and avoiding pitfalls,
- Learn from other organisations around how they have harnessed HR technology and AI to improve performance, the challenges they have faced and what they have learned from their experiences.
Who is this event for?
Senior HR leaders with responsibility for developing and implementing the HR technology roadmap for their organisation and HR leaders looking for practical recommendations around maximising the business impact of technology investments.
To register for this event please ensure you are logged in. If you are not a member and interested in attending, please contact us below.
If you would like to amend or cancel your booking please contact events@crforum.co.uk.
To attend the online version of this event, please see information here.
Location
Hyatt Regency Riyadh Olaya
Olaya Road, Olaya District, P.O.Box 10341,
Riyadh, 11433, Kingdom of Saudi Arabia
Agenda
| 08.45 | Arrival and Registration | |
| 09.00 | Setting the Context | Richard Hargreaves, Managing Director, Corporate Research Forum |
| 09.05 | Table Discussion | |
| 09.15 | Research Overview | John Whelan, Director, Corporate Research Forum |
| 09.40 | Q&A | Richard Hargreaves, John Whelan |
| 09.50 | Digital HR Transformation: Embracing a Digital-First Mindset in a Rapidly Evolving World | Jason Averbook, Senior Partner, Global Leader Digital HR Strategy, Mercer |
| 10.40 | Coffee Break | |
| 11.00 | Harnessing Generative AI to Achieve Employee Peak Performance | Kristofor Swanson, Vice President Digital Learning, DAMAC Group |
| 11.45 | Mastering AI within HR: How Signify Built its AI Maturity Strategy – Case Study | Reem Algasim, Head of HR Saudi Arabia, Signify |
| 12.15 | Panel Discussion | Reem Algasim, Jason Averbook, Richard Hargreaves, Kristofor Swanson, John Whelan |
| 12.30 | Close and Lunch | Richard Hargreaves |
Speakers
Reem Algasim
Head of HR Saudi Arabia, Signify
Jason Averbook
Senior Partner, Global Leader Digital HR Strategy, Mercer
Jason Averbook is a Senior Partner and Global Leader of Digital HR Strategy with Mercer Leapgen. From January 2018 to March of 2023, he was Co-founder and CEO of Leapgen, a digital transformation company helping organisations shape their future workplace. Now as Mercer Leapgen he continues to broaden executive mindsets to rethink how to better design and deliver employee services and drive the shift from ‘doing technology projects’ to ‘being a digital function’. With the partnership of Mercer Leapgen, Jason expands the resources and reach to a global market.
Prior to founding Leapgen, Jason served as the CEO of The Marcus Buckingham Company (TMBC). In 2005, he co-founded Knowledge Infusion LLC and served as its CEO until 2012, when the company was sold to Appirio. He also held senior leadership roles at PeopleSoft and Ceridian Corporation. With more than 20 years of experience in the HR and technology industries, Jason has collaborated with industry-leading companies in transforming their organisations into strategic partners. Jason has been recognised globally as one of the top three thought-leaders around HR technology and the future of work.
Kristofor Swanson
GCC Chief Learning Officer
Kristofor is a Talent and Learning Executive with 25 years of Digital HR product experience including professional services consulting, corporate learning and development, servicing and employee experience (UX) across a range of industries, countries and cultures. Successfully delivers the vision, architecture and implementation of award-winning solutions that drive business results and behavioural outcomes in large, global workforces. Experience with Fortune 500 companies including Accenture, HP, Avaya, Microsoft, Verizon, Bank of America Merrill Lynch and JPMorgan Chase.
John Whelan MBE
Director, CRF
John Whelan is a Director at Corporate Research Forum. Formerly UK HR Director of BAE Systems, the FTSE 100 defence, security, and aerospace company, John’s experience and strengths lie in business and HR Transformation, Organisation Development and Employee Relations. Prior to joining BAE, he held a variety of HR roles in engineering, technology and manufacturing businesses across the telecommunications and semi-conductor industries including Matra-Marconi Space where he was HR Director for the UK and, latterly, Group HRD.
