June 17th 2020

Post Meeting Notes – Grow The Pie: How Great Companies Deliver Both Purpose and Profit

At a Zoom Interactive event on 17th June, Professor Alex Edmans led a webinar for CRF and PARC members in which he discussed his findings with particular relevance to incentives and reward.

Corporate Purpose is a concept that is very much in vogue at the moment and one that has become wrapped up with concerns about business ethics and the environmental and social responsibilities of companies. Much of the conversation suggests, at least implicitly, that there is a trade-off between being a socially responsible organisation and making profits. Alex Edmans, Professor of Finance at London Business School, doesn’t agree. His latest book, Grow the Pie: How Great Companies Deliver Both Purpose and Profit, argues that business can be a force for good and that profits are critical to a well-functioning economy.

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